Hmm...this article from IWeekly expresses exactly what I feel about Channel U's newly bought drama. (click to enlarge)

Since the Korean boom started n years ago, Japanese dramas seem to have (almost completely) disappeared from the local TV scene. Many are familiar with Korean celebrities, actors and actresses, but know nuts about the current popular figures in Japan. Most are still stuck within the Kimura Takuya, or SMAP era. Ok I admit they are still very much famous in Japan as well as Singapore, judging from the hooha caused by their secret arrival to MBS.
Still remember the past when there were many Japanese dramas shown one after another on a regular weekly basis, usually during the late night slot after the 10pm news. Sometimes there were even 2 or 3 dramas showing at the same period. Unfortunately I wasn't a fan of Jdramas at that time so I didn't really watch a lot, though I caught a few popular ones. Managed to watch few of them on streaming sites since my interested began few years ago. Surprisingly, the video used was taken from Channel 8 haha.
The previous Jdrama aired in local TV should be 'Absolute Boyfriend', a story about a girl having a robot boyfriend having 'perfect qualities'. It has been re-aired over and over again. Even though this drama is relatively new, its initial broadcast in SG was still slower than that of Japan by about 1 or 2 years I think. By that time many (Jdrama fans) would have already watched it, and its popularity would have faded. This is true for dramas from other countries too.
However this time Mediacorp is pretty quick in securing the broadcasting rights for the Jdrama, 'Beautiful Neighbour'. In fact it's still airing in Japan, though it's going to end soon. A little pity is that this drama is not really the popular one among all the dramas airing this season. Yea, non-very-popular dramas are cheaper and easier to buy, from an economic point of view.
Despite the quick airing, I don't expect a lot of people to watch it. There are no actors/actresses that are really popular in SG among the cast. No young 帅哥 and 美女 to attract fangirls and fanboys. And the plot is a little eerie and mysterious. Starts off a little slow in the first episode. Don't think most Sgeans are really accepting of these kind of shows.
Even I don't plan to watch it from Channel U hehe. I prefer to watch it in its original language, without the huge chuck of both English and Chinese subtitles at the bottom. The timing isn't that good (starts at 11.30pm every Friday) and most importantly I want to watch it at my own pace.
The lead actress (on the right) is actually one of my favourite Japanese actresses - Nakama Yukie. She is versatile, able to take on both mysterious and wacky roles, and always has her characteristic long hair.
This drama might not necessary mean that local TV is gradually opening up to Jdramas. Probably it would be back to square one after this. The popular Jdramas are still not being shown in SG, even though their movie installments (usually the sequel following up the drama ending plot) had been released in cinemas, like Nodame Cantibile, Hana Yori Dango, Kurosagi, etc. Even the ever-popular tearjerker 'One Litre of Tears' hasn't been aired at all.
Anyway who cares about airing it or not. Those interested in watching would have already gone to online streaming sites long ago. I guess long running, family-orientated dramas (like 爱) are still the way to go in SG, as proven by viewership ratings, and due to economic feasibility.
Youngsters are calling for a change in genre, yet they don't watch local TV shows, leaving viewership ratings to be dominated by conservative middle-age to older generations. So ironic.